Blog

Italian women are elegant, sociable, and have impeccable sense of style. To understand, what it is about Italians that feels so glamorous, it’s enough to look at what comes at sight first — their clothes and makeup. Fashion is a key influencer for Italian women, that’s why all trends come fresh off runway to daily styling and beauty routines. So how to look Italian? Here are some tips to bring you closer to the art of beautiful “dolce vita”. Compelling sun-kissed skin and sultry stare are definitely the two basics that set Italian girls apart, and can be nailed pretty easily. For a night out, Italian women emphasize their look with a smoldering smoky eye, however the skin stays naturally-looking and understated. When it is sunny out, or even cloudy, you can barely see an Italian girl without sunglasses. So definitely glamour up with a pair of shades, but don’t let go of a simple eye makeup, using mascara and eyeliner. As Italian women are romantic souls and often get emotional, they know just how to make their complexions look like baby skin. They never forget to apply eye cream to avoid unwanted dark circles, and some foundation for immaculate coverage. For...

When referring to a traditional Italian hairstyle, it is pretty hard to think of a particular one. The representation of national traditions has changed drastically over time. Look back at Renaissance loose hairstyles with a defined hairline, the Baroque drawn back heavy braids, held by golden jewelry-embroidered headband, — these are impossible to associate with playful short puddle cuts, that the glamorous Italian actresses stunned the world with in the middle of the 20th century. Italy is generally associated with traditions, but, indeed, they do change. To understand the concept of traditional Italian hairstyles better, hop on a timespan and travel back to the rise of artistic era in 16th century, slowly making the way up to present day, where some elements are new, some are borrowed, and some have never gone out of style. A single glimpse at the Renaissance exposition in any art museum gives a complete picture of sophisticated, yet natural, ways Italian woman used to decorate their hair. Bonnets embroidered with pearls and sapphires and golden headbands really stand out on the paintings by some renowned artists of the era, like Sobanisba Anguissola, who painted herself and her sisters. Her portraits draw introduction to a traditional «Rinascimento»...